The rise of Poland’s coffee culture shows a shift toward quality, driven by the third wave of coffee trends.
Poland’s coffee culture is evolving rapidly, with 80% of adults regularly consuming this beloved beverage. Coffee is more than just a drink; it serves as a social connector and an integral part of daily life.
What Do Poles Drink?
Ground coffee is the top choice for 45% of Polish consumers, with its popularity steadily growing. This reflects a shift towards higher-quality, more natural options. The rise of whole-bean coffee, increasing by 42%, corresponds with the “third wave of coffee,” which emphasizes quality and origin transparency.
Brewing Methods and Preferences
Traditional “parzucha,” or Turkish-style coffee, remains popular, but more Poles are investing in espresso machines. Automatic coffee makers have seen significant growth, reflecting the desire to recreate café experiences at home. Alternative brewing methods are gaining awareness, too, especially in urban coffee shops.
Poland’s coffee market is moving towards craft and specialty products, driven by rising consumer expectations and growing middle-class demographics. This trend highlights a promising future for small, local roasters.