In 2024, only 5.9% of Polish enterprises reported using artificial intelligence (AI) technologies, according to data from the Central Statistical Office (GUS). The vast majority—94.1%—of companies have not implemented AI solutions, though 3.2% are considering doing so in the future.
The key reasons behind this reluctance include a lack of human resources and knowledge about AI implementation (1.9%), high deployment costs (1.7%), and ethical concerns, cited least often (0.9%).
Large enterprises (33%) and businesses in the information and communication sector (32.6%) lead in AI adoption, while small firms (4%) and the construction sector (2%) show the lowest engagement. The most commonly used AI technologies are those automating processes and aiding decision-making (2.6%), particularly in the information and communication sector (13.4%).
Conversely, technologies enabling machine or vehicle movement remain the least popular (0.5%), mainly adopted by businesses involved in computer and communication equipment maintenance (4.9%).
AI tools are most frequently applied to marketing and sales processes (2.4%), while logistics (0.6%) lags behind. For large enterprises, ICT security processes remain a leading area for AI use (17.4%).
GUS data also highlights that the most common method of acquiring AI technologies is purchasing ready-to-use commercial solutions (3.8%). In contrast, the least frequent method involves AI solutions developed by external providers (1.7%).
The information and communication sector dominates across all acquisition categories, with 19.7% of enterprises opting for ready-to-use AI tools.
Despite growing global AI trends, Polish companies—especially small and medium-sized businesses—continue to face challenges in embracing these advanced technologies.