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    Elon Musk as Twitter CEO to introduce new work ethic

    Musk, the world’s richest person, is looking to cut around 3,700 Twitter staff, or about half the workforce, as he seeks to slash costs and impose a demanding new work ethic, according to internal plans reviewed by Reuters this week.

    As Twitter temporarily closed its offices yesterday amid a lay-off, new CEO Elon Musk directly challenged activist investors at an investor conference in New York.


    The social media company said in an email to Twitter’s staff that it would tell them by 9 a.m. Pacific time on Friday about staff cuts.


    Speaking at an investors conference in New York on Friday, Musk called the activist pressure “an attack on the First Amendment.”



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