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PKN Orlen, a leading Polish energy conglomerate, has made a flavorful entrance into the Hungarian market by introducing its culinary brand, Stop.Cafe. This expansion represents the sixth country where the Stop.Cafe concept has taken root, further solidifying its presence on the European stage.
With 11 outlets already operational at strategic locations along Hungary’s busiest highways, PKN Orlen is committed to satisfying the appetite of both locals and travelers. The company has plans to open an additional six Stop.Cafe locations by the end of this year. This expansion brings the total number of Stop.Cafe points in the Orlen Group’s network to nearly 2,200, with around 20% of them situated in international markets.
Beyond Fuel: Elevating Customer Experience
Stop.Cafe has rapidly become one of Europe’s largest café chains, serving nearly a million customers daily across six countries. CEO Daniel Obajtek emphasizes the brand’s commitment to evolving with customer needs. As more drivers embrace alternative fuel vehicles, particularly electric ones, Stop.Cafe aims to provide a top-tier experience during the longer charging times. Drawing from extensive experience in multiple European countries, PKN Orlen aspires to build Hungary’s leading café network, setting new standards for customer satisfaction.
The newly opened Stop.Cafe locations in Hungary are strategically positioned along major thoroughfares, including the M1, M3, and M7, ensuring convenience for travelers. The menu features an array of the chain’s signature offerings as well as popular Polish products, such as confectioneries and refreshing juices.
A Continental Culinary Force
Across Europe, Stop Cafe boasts a network of 2,198 locations, including 426 in international markets. After Poland, the Czech Republic leads with 342 outlets, followed by Slovakia with 48 and Lithuania with 29.
PKN Orlen’s diverse portfolio encompasses refinery operations in Poland, the Czech Republic, and Lithuania, a robust retail presence in Central Europe, extraction activities in Poland, Norway, Canada, and Pakistan, and energy production, including renewable sources and natural gas distribution. Recent acquisitions, including Energa, Grupa Lotos, and PGNiG, have propelled the company’s consolidated revenues to PLN 277.56 billion in 2022. PKN Orlen has been listed on the Warsaw Stock Exchange since 1999 and is a key component of the WIG20 index.