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    Poles Committed to Environmental Protection: Need Support, Education, and Tools

    A recent IQS survey reveals that a significant majority of Poles prioritize the natural environment and believe individual actions can make a difference. Specifically, 73% of respondents fear food shortages due to climate change, and 42% prefer brands that are committed to environmental protection. The survey underscores the need for enhanced education and proactive business involvement in conservation efforts.

    Kujawski’s Long-Running Bee Program Highlights Crucial Role of Pollinators in Biodiversity Conservation

    The “With Kujawski, We Help Bees” program has been addressing these needs for over a decade. This year, alongside educational initiatives, the program encourages consumers to plant bee-friendly flowers through a contest aimed at collectively planting over a million flowers for bees. This effort highlights the critical role of bees in pollination and biodiversity.

    Professor Jerzy Wilde from the University of Warmia and Mazury emphasizes the indispensable role of bees in pollinating many essential crops, thus supporting both biodiversity and human survival. The decline in bee populations poses a serious threat to food production, with bees responsible for pollinating around 78% of plant species in temperate climates. This makes conservation efforts like those promoted by the Kujawski program crucial.

    Bridging the Gap in Environmental Engagement: Kujawski’s Initiative to Educate and Activate Poles in Bee Conservation

    The survey also shows that 42% of Poles are inclined to choose environmentally friendly brands, with common actions including waste sorting, water and energy conservation, and reducing food waste. However, only a third plan to plant flower meadows to support pollinators, indicating a gap in active environmental engagement that programs like Kujawski’s aim to fill.

    Despite 62% of Poles participating in bee-supportive activities, many lack knowledge about which plants benefit bees the most. The “With Kujawski, We Help Bees” program seeks to bridge this educational gap by providing resources and encouraging collective action. This year’s initiative, which includes a flower-planting contest, aims to enhance public awareness and engagement in environmental conservation, offering participants the chance to win prizes and make a tangible impact on biodiversity.

    Read more: Poles Committed to Environmental Protection: Need Support, Education, and Tools

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