He created his official channel in 2013 and began creating videos at age fifteen. His early videos included topics such as baking and mainly focused around his everyday day life. Gray's vlog content centres heavily on his life in small-town Texas. He is often hailed for his appreciation of Americana-related nostalgia. Gray has recorded music, showed his art, and created other videos for his vlog with more than 25 million views. 

In 2017, he released his first song and it gained over 14 million views on Spotify and 12 million views on Youtube. It was surprising at all when he became famous and launched his first albums. He took part in several shows and played at many concert festivals.

 

He admitted, that Taylor Swift is his inspiration and icon. It could be said that her music influenced Gray’s career and his own songs. Conan's work can be described as the voice of young people, twenty-year-olds who, on the threshold of adulthood, struggle with many difficulties. 

 

At every concert, Conan has great contact with the audience. The fans prepared special attractions for the show, including certain specific behaviour that corresponds to the songs written by the artist. During his performance, for example, the audience will bring special stars, roses, and lighters up.

Twitter was flooded with fan photos of the preparations.

 

They are also going to sign up the Polish flag which will be passed to the artists during the concert.